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  • Writer's pictureDarby Roberts

3 Watch Brands YOU Need to Know About!

Here at Dacels Jewelers, we carry a wide collection of high-end timepieces, but what makes each brand different? From Baume & Mercier, Raymond Weil, and Victorinox Swiss Army, all three brands bring special qualities and characteristics that are as unique as the person who wears them. To find out more about each of our featured watch brands, keep reading!

"Accept only perfection, only manufacture watches of the highest quality."

Known since the 1830s for their remarkable precision and creative, avant-garde designs, Baume & Mercier has been the pinnacle of fine Swiss Watchmaking for centuries. Their artisans produce classic, timeless designs that are also beautifully modern in both their philosophies and values. For instance, in the early 1900s, when women sought equality with men, the brand used their products to promote women's rights and the unique qualities they brought to society. By creating watches for women that were designed specifically for their interests and preferences, rather than just making smaller models of the men's watches, they embraced the individualism of the female population in a practical as well as fashionable way.

Overall, the brand's commitment to excellence is exceptionally executed. Every Baume & Mercier timepiece is created in house in order to ensure the highest quality, and they continue to strike the perfect balance between innovative designs and technical perfection.

To view their collections, click here.

"Precision Movements."

Raymond Weil is a brand that has been inspired by music since its founding in 1976, and has released incredible collaborations with bands and musicians such as The Beattles, Jimi Hendrix, Bob Marley, ACDC, David Bowie, and more. This unique take on watch making took the industry by storm, as it brought dimension and character to timepieces in a way that had not been seen before. By combining the artistry of music with the artistry of design and technical precision, Raymond Weil was able to find a niche in the market that appealed to people worldwide.

The brand is committed to continuously producing modern watches that meet modern needs, with many of their products being waterproof or made with carbon fiber to ensure maximum durability. Today, they have continued to have strong ties to the music industry, and have even been an official partner to the BRIT awards since 2008.

To view their collection, click here.

"Built to Last."

Known most famously for their knives, Victorinox Swiss Army is a brand that champions products of the highest quality that are built to last. Though they did not originally begin making watches, their clients were so impressed with the rest of their products that they requested Victorinox branch out into timepieces, and when they did, their watch collection was a huge hit. All of their watches are produced in Switzerland in order to maintain their strict standards of excellence and their goal of making the measurement of time practically indestructible.

Victorinox Swiss Army Watches bring a variety of innovative qualities to the industry, such as their paracord watch, which can be converted into a lifeline in an emergency. Their watches are perfect for those who never stop moving, and are durable enough to be put to the test, whether you are diving, climbing, surfing, flying, or even firefighting. When the company came out with their I.N.O.X. firefighter edition, they created a watch that was able to withstand over 130 tests, such as surviving boiling water, withstanding the weight of a firetruck, falling from a three story building, and more.

To view their collection, click here.


Here at Dacels Jewelers, we carry all three of these incredible watch brands, as well as several others. In addition, we specialize in watch repairs and maintenance. Come see us today to find the perfect watch for your personality!

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